Apr 15, 2020
Sal's Investment Syndicate: Click Link to Sal's Syndicate
Mike Nardella built an ad agency while an undergrad at Boston College. That work would eventually lead to the founding of Relevize, a platform that facilitates the interactions of big brands with their local partners. Trends in social media are presenting big opportunities for this Boston-based startup.
Highlights from the interview:
- Sal Daher’s Intro
- Chance Encounter at Venture Lane Startup Hub
- Mike Nardella’s Bio
- What Mike Nardella’s Company Does and Why It’s Important
- “Yeah, local connections, brand awareness and... You know, this works across a ton of different industries.”
- “But now all of a sudden, 600,000 potential patrons of Boston are coming across something from Landsdowne and that's free for the partner, for the pub itself.”
- The Founding Story of Relevize
- Running a College-Focused Ad Agency Led Mike Nardella to Discover the Opportunity Presented by Local Partners of Huge Brands
- The Competitive Landscape for Relevize
- Fast Traction
- Circa 2025: “, I really see us being the be-all, end-all for those partner-based interactions and those actionable partner-based campaigns.”
- Relevize Also Sees the Potential of in Where Influencer Marketing Is Going
- Sal Daher Talks About Squadle and Invites Accredited Investors to His Syndicate List
- How Is Investing in a Company Like Relevize Going to Produce an Attractive Return?
- What’s Most Promising About Relevize Is that a Thin Layer of Technology Can Allow the Creation of Huge Value Across Many Industries?
- “…the value prop for them is so high, to be included in these brand dollars in these campaigns... We once had 50 Irish pubs on board in 48 hours.”
- Mike’s College Entrepreneurship Experience
- “… when I was in college, my extracurriculars were almost important than my curriculars a lot of the time.”
- Mike Nardella’s Acting Career
- “…I think being able to deal with that constant rejection really helps you become an entrepreneur because you know, it's a game-“
- Mike Nardella Puts in a Word for V Foundation